Wayfair Announces Second Quarter 2015 Results

Q2 Direct Retail Revenue Growth of 80.8% Year over Year to $440.3 million

Q2 Total Net Revenue Growth of 66.4% Year over Year to $491.8 million

4.0 Million Active Customers, up 53.5% Year over Year

BOSTON--()--Wayfair Inc. (NYSE:W), one of the world’s largest online destinations for home furnishings and décor, today reported financial results for its second quarter ended June 30, 2015.

Second Quarter 2015 Financial Highlights

  • Total net revenue increased to $491.8 million, up 66.4% year over year
  • Direct Retail revenue, consisting of sales generated primarily through the sites of Wayfair’s five brands, increased to $440.3 million, up 80.8% year over year
  • Gross profit was $120.8 million or 24.6% of total net revenue, compared to 23.2% of total net revenue in the same quarter last year and 24.2% in the prior quarter
  • Adjusted EBITDA was $(5.0) million or (1.0)% of total net revenue
  • GAAP net loss was $19.3 million
  • GAAP basic and diluted net loss per share was $0.23
  • Non-GAAP diluted net loss per share was $0.15
  • Non-GAAP free cash flow was $11.0 million
  • At the end of the Second Quarter, cash, cash equivalents, and short-term and long-term investments totaled $366.7 million

“As we continue to deliver a truly differentiated retail experience from start to finish, we are seeing tremendous growth and momentum across the business,” noted Niraj Shah, CEO, co-founder and co-chairman of Wayfair. “From new, exclusive brand offerings to our ongoing commitment to attentive and knowledgeable customer service, Wayfair is delivering a shopping experience that exceeds customers’ expectations. At the same time, we are benefitting from a strategic shift in our advertising plan that allows us to attract higher value customers with a propensity for repeat purchases. We remain excited about the market opportunity ahead of us.”

Other Highlights

  • The number of active customers in our Direct Retail business reached 4.0 million as of June 30, 2015, up 53.5% year over year
  • LTM net revenue per active customer increased to $357, up 7.5% year over year
  • Orders per customer, measured as LTM orders divided by active customers, increased to 1.67 for the Second Quarter, up from 1.62 year over year
  • Repeat customers placed 56.6% of total orders in the Second Quarter of 2015, compared to 51.6% in the Second Quarter of 2014
  • Orders delivered in the Second Quarter of 2015 were 2.0 million, an 80.7% increase year over year
  • Average order value was $225 for the Second Quarter 2015, consistent year over year
  • In the Second Quarter of 2015, 34.1% of total orders delivered for our Direct Retail business were placed via a mobile device, up from 28.2% in the Second Quarter of 2014

Conference Call

Wayfair will host a conference call and webcast to discuss its Second Quarter 2015 financial results today at 8:00 a.m. (ET). Investors and participants can access the call by dialing (877) 201-0168 in the U.S. and (647) 788-4901 internationally. The passcode for the conference line is 78997594. The call will also be available via live webcast at investor.wayfair.com along with supporting slides. An archive of the webcast conference call will be available shortly after the call ends. The archived webcast will be available at investor.wayfair.com.

About Wayfair

Wayfair Inc. offers an extensive selection of home furnishings and décor across all styles and price points. The Wayfair family of brands includes:

  • Wayfair.com, an online destination for all things home
  • Joss & Main, an online flash sales site offering inspiring home design daily
  • AllModern, a go-to online source for modern design
  • DwellStudio, a design house for fashion-forward modern furnishings
  • Birch Lane, a collection of classic furnishings and timeless home décor

Wayfair is headquartered in Boston, Massachusetts, with additional locations in New York, Utah, Kentucky, Ireland, U.K. and Germany.

Forward-Looking Statements

This earnings release contains "forward-looking statements" within the meaning of the "safe harbor" provisions of the Private Securities Litigation Reform Act of 1995, including but not limited to, statements regarding the size and expected growth of the market. These forward-looking statements are made as of the date they were first issued and were based on current expectations, estimates, forecasts and projections as well as the beliefs and assumptions of management. Words such as "expect," "anticipate," "should," "believe," "hope," "target," "project," "goals," "estimate," "potential," "predict," "may," "will," "might," "could," "intend," variations of these terms or the negative of these terms and similar expressions are intended to identify these forward-looking statements. Forward-looking statements are subject to a number of risks and uncertainties, many of which involve factors or circumstances that are beyond the Company's control. The Company's actual results could differ materially from those stated or implied in forward-looking statements due to a number of factors, including but not limited to: our ability to acquire new customers, our ability to sustain and/or manage our growth, our ability to increase our total net revenue per active customer, our ability to build and maintain strong brands and other risks detailed in the Company's other publicly available filings with the Securities and Exchange Commission. The forward-looking statements included in this earnings release represent the Company's views as of the date of this earnings release. The Company anticipates that subsequent events and developments will cause its views to change. The Company undertakes no intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

EXPLANATORY NOTE

The consolidated and condensed financial statements and other disclosures contained in this earnings release are those of Wayfair Inc. Prior to the effectiveness of Wayfair’s registration statement on Form S-1 related to its initial public offering in October 2014, Wayfair LLC was the principal operating entity. In connection with the initial public offering of Wayfair Inc., Wayfair LLC completed a corporate reorganization pursuant to which Wayfair LLC became a wholly-owned subsidiary of Wayfair Inc., and the holders of equity interests in Wayfair LLC became stockholders of Wayfair Inc.

Non-GAAP Financial Measures

To supplement Wayfair’s unaudited consolidated and condensed financial statements presented in accordance with generally accepted accounting principles ("GAAP"), this earnings release and the accompanying tables and the related earnings conference call contain certain non-GAAP financial measures, including Adjusted EBITDA, Adjusted EBITDA as a percentage of total net revenue (“Adjusted EBITDA Margin”), free cash flow and non-GAAP net loss and diluted net loss per share. Wayfair uses these non-GAAP financial measures internally in analyzing its financial results and believes they are useful to investors, as a supplement to GAAP measures, in evaluating Wayfair’s ongoing operational performance. Wayfair has provided a reconciliation of these non-GAAP financial measures to the most directly comparable GAAP financial measure in this earnings release.

Adjusted EBITDA and Adjusted EBITDA Margin are non-GAAP financial measures that are calculated as earnings (loss) before depreciation and amortization, equity-based compensation and related taxes, interest and other income and expense and provision for income taxes. Wayfair has included Adjusted EBITDA and Adjusted EBITDA Margin in this earnings release because they are key measures used by its management and its board of managers to evaluate its operating performance, generate future operating plans and make strategic decisions regarding the allocation of capital. In particular, the exclusion of certain expenses in calculating Adjusted EBITDA and Adjusted EBITDA Margin facilitate operating performance comparisons on a period-to-period basis and, in the case of exclusion of the impact of equity-based compensation and related taxes, excludes an item that we do not consider to be indicative of our core operating performance. Investors should, however, understand that equity-based compensation will be a significant recurring expense in our business and an important part of the compensation provided to our employees. Accordingly, Wayfair believes that Adjusted EBITDA and Adjusted EBITDA Margin provide useful information to investors and others in understanding and evaluating our operating results in the same manner as our management and board of managers.

Free cash flow is a non-GAAP financial measure that is calculated as net cash (used in) provided by operating activities less net cash used to purchase property and equipment including leasehold improvements and site and software development costs. Wayfair believes free cash flow is an important indicator of Wayfair’s business performance, as it measures the amount of cash it generates. Accordingly, Wayfair believes that free cash flow provides useful information to investors and others in understanding and evaluating its operating results in the same manner as its management.

Non-GAAP diluted net loss per share is a non-GAAP financial measure that is calculated as GAAP net loss attributable to common stockholders plus accretion of convertible redeemable preferred units, equity-based compensation and related taxes and provision for income taxes divided by weighted average shares. Wayfair believes that adding back accretion of convertible redeemable preferred units, equity-based compensation expense and related tax and provision for income taxes as adjustments to its GAAP diluted net loss before calculating per share amounts for all periods presented provides a more meaningful comparison between our operating results from period to period.

Wayfair does not itself, nor does it suggest that investors should, consider such non-GAAP financial measures in isolation from, or as a substitute for, financial information prepared in accordance with GAAP. Investors should also note that the non-GAAP financial measures used by Wayfair may not be the same non-GAAP financial measures, and may not be calculated in the same manner, as that of other companies, including other companies in its industry.

The following table reflects the reconciliation of net loss to Adjusted EBITDA and Adjusted EBITDA Margin for each of the periods indicated (in thousands):

       
Three months ended June 30, Six months ended June 30,
  2015     2014     2015     2014  
Reconciliation of Adjusted EBITDA
Net loss $ (19,334 ) $ (23,375 ) $ (46,470 ) $ (51,401 )
Depreciation and amortization 7,400 4,693 14,144 8,891
Equity based compensation and related taxes 7,101 974 15,263 5,528
Interest income, net (308 ) (77 ) (572 ) (133 )
Other (expense) income, net 96 184 204 96
Provision for income taxes   73     2     119     17  
Adjusted EBITDA $ (4,972 ) $ (17,599 ) $ (17,312 ) $ (37,002 )
 
Net revenue $ 491,752 $ 295,437 $ 916,123 $ 574,144
Adjusted EBITDA Margin -1.0 % -6.0 % -1.9 % -6.4 %
 

A reconciliation of GAAP net loss attributable to common stockholders to non-GAAP diluted net loss, the most directly comparable GAAP financial measure, in order to calculate non-GAAP diluted net loss per share, is as follows (in thousands, except per share data):

       

Three months ended
June 30,

Six months ended
June 30,

  2015     2014     2015     2014  
Net loss attributable to common stockholders $ (19,334 ) $ (27,980 ) $ (46,470 ) $ (63,156 )
Accretion of convertible redeemable preferred units - 4,605 - 11,755
Equity based compensation and related taxes 7,101 974 15,263 5,528
Provision for income taxes   73     2     119     17  
Non-GAAP net loss $ (12,160 ) $ (22,399 ) $ (31,088 ) $ (45,856 )
Non-GAAP net loss per share, basic and diluted $ (0.15 ) $ (0.55 ) $ (0.37 ) $ (1.12 )
Weighted average common shares outstanding, basic and diluted   83,603     40,515     83,407     40,829  
 

The following table presents a reconciliation of free cash flow to net cash used in operating activities for each of the periods indicated (in thousands):

       
Three months ended June 30, Six months ended June 30,
  2015     2014     2015     2014  
Net cash used in operating activities $ 28,453 $ (15,339 ) $ (6,749 ) $ (39,771 )
Purchase of property, equipment, and leasehold improvements (13,153 ) (12,974 ) (25,204 ) (24,331 )
Site and software development costs   (4,311 )   (3,431 )   (8,426 )   (6,148 )
Free cash flow $ 10,989   $ (31,744 ) $ (40,379 ) $ (70,250 )
 

Key Financial and Operating Metrics (in thousands, except LTM Net Revenue per Active Customer and Average Order Value)

       
Three months ended June 30, Six months ended June 30,
  2015     2014     2015     2014  
Consolidated Financial Metrics
Net Revenue $ 491,752 $ 295,437 $ 916,123 $ 574,144
Adjusted EBITDA $ (4,972 ) $ (17,599 ) $ (17,312 ) $ (37,002 )
Free cash flow $ 10,989 $ (31,744 ) $ (40,379 ) $ (70,250 )
Direct Retail Financial and Operating Metrics
Direct Retail Net Revenue $ 440,297 $ 243,534 $ 809,694 $ 469,534
Active Customers 4,044 2,635 4,044 2,635
LTM Net Revenue per Active Customer $ 357 $ 332 $ 357 $ 332
Orders Delivered 1,959 1,084 3,756 2,222
Average Order Value $ 225 $ 225 $ 216 $ 211
 
 

WAYFAIR INC.

 

CONSOLIDATED AND CONDENSED BALANCE SHEETS

(In thousands, except share and per share data)

(Unaudited)

 
  June 30,   December 31,
  2015     2014  
Assets
Current assets
Cash and cash equivalents $ 236,574 $ 355,859
Short-term investments 51,425 60,000

Accounts receivable, net of allowance of $3,230 and $2,545 at June 30, 2015 and December 31, 2014, respectively

7,064 5,949
Inventories 21,321 19,798
Prepaid expenses and other current assets   65,254     45,262  
Total current assets 381,638 486,868
Property and equipment, net 76,367 60,639
Goodwill and intangible assets, net 5,872 6,478
Long-term investments 78,730 -
Other noncurrent assets   1,378     1,538  
Total assets $ 543,985   $ 555,523  
Liabilities and Stockholders' Equity
Current liabilities
Accounts payable $ 148,447 $ 147,873
Accrued expenses 42,341 42,335
Deferred revenue 39,919 26,784
Other current liabilities   21,743     15,600  
Total current liabilities 252,450 232,592
Other liabilities   24,688     17,392  
Total liabilities 277,138 249,984
 

Convertible preferred stock, $0.001 par value per share: 10,000,000 shares authorized and none issued at June 30, 2015 and December 31, 2014

- -
Stockholders' equity:

Class A common stock, par value $0.001 per share, 500,000,000 shares authorized, 42,973,798 and 37,002,874 shares issued and outstanding at June 30, 2015 and December 31, 2014, respectively

43 37

Class B common stock, par value $0.001 per share, 164,000,000 shares authorized, 40,773,291 and 46,179,192 shares issued and outstanding at June 30, 2015 and December 31, 2014, respectively

41 46
Additional paid-in capital 371,771 363,944
Accumulated deficit (104,592 ) (58,122 )
Accumulated other comprehensive loss   (416 )   (366 )
Total stockholders' equity   266,847     305,539  
Total liabilities and stockholders' equity $ 543,985   $ 555,523  
 
 

WAYFAIR INC.

 

CONSOLIDATED AND CONDENSED STATEMENTS OF OPERATIONS

(In thousands, except per share data)

(Unaudited)

 
  Three months ended June 30,   Six months ended June 30,
  2015       2014     2015       2014  
Net revenue $ 491,752 $ 295,437 $ 916,123 $ 574,144
Cost of goods sold (1)   370,951     226,983     692,487     440,483  
Gross profit 120,801 68,454 223,636 133,661
 
Operating expenses:
Customer service and merchant fees (1) 18,330 12,113 34,308 23,082
Advertising 61,539 42,511 119,538 86,715
Merchandising, marketing and sales (1) 23,814 13,260 47,048 28,431
Operations, technology, general and administrative (1) 36,355 23,586 68,975 46,355
Amortization of acquired intangible assets   236     250     486     499  
Total operating expenses   140,274     91,720     270,355     185,082  
Loss from operations (19,473 ) (23,266 ) (46,719 ) (51,421 )
Interest income, net 308 77 572 133
Other (expense) income, net   (96 )   (184 )   (204 )   (96 )
Loss before income taxes (19,261 ) (23,373 ) (46,351 ) (51,384 )
Provision for income taxes   73     2     119     17  
Net loss (19,334 ) (23,375 ) (46,470 ) (51,401 )
Accretion of convertible redeemable preferred units   -     (4,605 )   -     (11,755 )
Net loss attributable to common stockholders $ (19,334 ) $ (27,980 ) $ (46,470 ) $ (63,156 )
 
Net loss attributable to common stockholders per share, basic and diluted $ (0.23 ) $ (0.69 ) $ (0.56 ) $ (1.55 )
 
Weighted average common shares outstanding, basic and diluted   83,603     40,515     83,407     40,829  
 
(1) Includes equity based compensation and related taxes as follows:
Cost of goods sold $ 79 $ - $ 150 $ -
Customer service and merchant fees 288 184 507 253
Merchandising, marketing and sales 3,204 196 7,070 4,054
Operations, technology, general and administrative   3,530     594     7,536     1,221  
$ 7,101   $ 974   $ 15,263   $ 5,528  
 
 

WAYFAIR INC.

 

CONSOLIDATED AND CONDENSED STATEMENTS OF CASH FLOWS

(In thousands)

(Unaudited)

 
  Six months ended June 30,
  2015       2014  
Cash flows from operating activities
Net loss $ (46,470 ) $ (51,401 )
Adjustments to reconcile net loss to net cash used in operating activities
Depreciation and amortization 14,144 8,891
Equity based compensation 14,234 5,528
Other non-cash adjustments 749 119
Changes in operating assets and liabilities:
Accounts receivable (1,199 ) 1,040
Inventories (1,548 ) (4,840 )
Prepaid expenses and other current assets (19,533 ) (13,203 )
Accounts payable and accrued expenses 2,438 (3,306 )
Deferred revenue and other liabilities 30,583 19,487
Other assets   (147 )   (2,086 )
Net cash used in operating activities   (6,749 )   (39,771 )
 
Cash flows from investing activities
Purchase of short-term and long-term investments (108,311 ) (65,000 )
Sale and maturities of short-term investments 37,000 50,002
Purchase of property and equipment (25,204 ) (24,331 )
Site and software development costs (8,426 ) (6,148 )
Other investing activities, net   302     (3,012 )
Net cash used in investing activities   (104,639 )   (48,489 )
 
Cash flows from financing activities
Taxes paid related to net share settlement of equity awards (7,837 ) -
Net proceeds from exercise of stock options 272 -
Proceeds from issuance of Series B convertible redeemable preferred units - 154,774
Repurchase of common units - (23,500 )
Dividends paid to Series A convertible redeemable preferred - (15,000 )
Repurchase of employee equity   -     (5,528 )
Net cash (used in) provided by financing activities   (7,565 )   110,746  
Effect of exchange rate changes on cash and cash equivalents   (332 )   6  
Net (decrease) increase in cash and cash equivalents (119,285 ) 22,492
Cash and cash equivalents
Beginning of period   355,859     65,289  
End of period $ 236,574   $ 87,781  

Contacts

Wayfair Inc.
Media Relations Contact:
Jane Carpenter, 617-502-7595
PR@wayfair.com
or
Investor Relations Contact:
Kate Gulliver, 617-880-8108
IR@wayfair.com

Release Summary

Wayfair Announces Second Quarter 2015 Results

Contacts

Wayfair Inc.
Media Relations Contact:
Jane Carpenter, 617-502-7595
PR@wayfair.com
or
Investor Relations Contact:
Kate Gulliver, 617-880-8108
IR@wayfair.com